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Have you ever encountered a problem that you couldn’t fix? In most cases, people simply fetch their smart phones and search possible solutions and other relevant information. This need creates the I-want-to-do micro-moment and you can offer your customers the relevant information to help them accomplish their task.

One of the most important tools on the mobile platform is the location service. When the service is switched on, your phone knows where you are and offers information relevant to your location. Mobile phone users utilize location services to look for local businesses. When they do, they’re in the I-want-to-go micro-moment and you can use this to your advantage.

People visit the internet because they want information.This information can be anything from celebrity gossip to heavy scholarly articles. They want the knowledge they seek quickly, and are open to the first relevant information they find. You can use this opportunity to your benefit if you follow the steps listed below